Winners products as defined by Oberlo Seller Pulse | The Blog

Winners products as defined by Oberlo

A while ago, an article published on Oberlo's blog entitled « Four Categories of Winning Products on Oberlo » particularly caught my eye.

Why am I telling you about this today?

Simply because Oberlo is pointing to a common mistake made by many dropshippers who can't get their business off the ground.

This mistake is to choose only products that have a significant total number of sales without being aware of the other data provided by the listing.

It's a REQUIRED stage, but one that too many dropshippers are still failing!

Take this product as an example:

With more than 15,000 orders over the last 6 months, this product seems to work well and yet nothing guarantees its success!

How come? Quite simply because it does not give any information about:

  • Seasonality of the product
  • The pace of sales. That is to say whether they are growing or shrinking.
  • Countries in which the product sells best
  • The competition

These are important data that you need to know before you start and that we can easily find with Seller Pulse.

Indeed, we can see that this product is actually losing momentum. Sales over the last few days are in constant decline:

It is also noticeable that the majority of sales are made on the Russian market.

Lastly, there are far too many stores that put this product in their catalogs ... Competition is ferocious and it will be particularly difficult to get by on Facebook ads given the number of competitors.

With this brief example, I hope you will have realized how important it is to study your products before you start.

As you can see it is a simple and quick step that can make all the difference when you launch your product.

So, analyze your future winners with Seller Pulse AliExpress and take your business to the next level! 

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Jawad @ Seller Pulse